Jeffrey p. Bezos, founder and CEO of Amazon. com may have plans to acquire The Washington Post to expand its presence in the publishing industry.
It is believed that Bezos acquired the newspaper companies in a deal worth 250 million. Washington Post recorded a declining revenue and circulation for years and this may not change soon.
Mr. Bezoshas said that will change in The Post in the next few years, there is a need to experiment with new areas. Several newspapers strive to generate an increase in online revenues to make up for the loss of income, distribution and publishing. Posthas done a few experiments with social reader for Facebook and recommendation engine called treasure.
The Wall Street Journal, The Financial Times, The New York Times and The Post have also worked on various pay plans for their online readers to build relationships and increase their online revenue. Some have also developed a mobile application created and made significant investments in online video to generate revenue from advertising. The New Yorker and Vogue is fully digitalised and sold sections of their archives for investors.
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